Social Media Marketing That Builds Pipeline

For businesses where social is active but generating nothing for the bottom line.
Social media is not a broadcast channel. It is a trust-building system. When built properly it creates the audience paid media amplifies, the community CRM retains, and the brand customers refer to others. Digital FRK does not just create posts. We build content systems: editorial calendars, content pillars, platform-specific formats, and publishing workflows across LinkedIn, Facebook, Instagram, and TikTok.

Free 30-min call with Mateen Ansari, Co-founder (15+ years in marketing) · No obligation · Times shown in your time zone

Quick answer

Digital FRK builds social media content systems for brands whose social is active but generates nothing for the bottom line. We’re London-based and work across the UK, Europe, the US and the Gulf. We plan content pillars, platform-native formats and publishing workflows for LinkedIn, Instagram, TikTok and Facebook, so social builds the audience paid media and CRM convert.

  • Platforms: LinkedIn, Instagram, TikTok, Facebook
  • Track record: 80+ brand presences built
  • Growth: multiple brands from under 100 to 100,000+ followers
  • Price: quoted after a discovery call

Why doesn’t posting more fix social media?

✗ Before: disconnected
  • Random postsno content pillars
  • Same post everywherenot platform-native
  • No workflowpublishing depends on one person
  • No link to salesfollowers never become customers
✓ After: one connected system
  • Content pillarsa clear point of view
  • Platform-native formatsreels, carousels, long-form
  • Social content systemstrategy, calendar, formats, workflow
  • Publishing workflowconsistent output
  • Connected to paid and CRMaudiences that convert

Summary: social media is a trust-building system, not a broadcast channel. Built properly, it creates the audience paid media amplifies and the community your CRM retains.

How do we build your social media system?

  1. Strategy

    Positioning, content pillars, tone of voice and platform priorities.

  2. Profiles

    Setup and optimisation on each platform.

  3. Monthly calendars

    Platform-native formats planned in advance.

  4. Community and reporting

    Engagement systems and reporting on reach, engagement and web traffic.

What’s included?

  • Profile setup and optimisation

    Across LinkedIn, Instagram, TikTok and Facebook.

  • Content strategy

    Pillars, tone of voice and platform prioritisation.

  • Monthly content calendars

    Reels, carousels, stories, LinkedIn long-form and TikTok videos.

  • Community management protocols

    Engagement systems for each brand.

  • Influencer and UGC programmes

    For brands at growth stage.

  • Performance reporting

    Follower growth, reach, engagement rate and web traffic from social.

How much does social media marketing cost?

Social media marketing isn’t on our published price list, so it’s quoted after a discovery call, based on platforms, posting volume and markets.

Need ad creative as well? Our ad creative pack (8 statics and 2 short video edits) starts from $425.

When should you choose Digital FRK for social media?

Posting for activity compared with a social content system
 Posting for activityDigital FRK content system
PlanningWeek to weekMonthly calendars on clear pillars
FormatsOne post, every platformNative to each platform
MeasurementLikesReach, engagement and web traffic from social
Business impactHard to seeFeeds paid media and CRM

What results have we delivered?

  • 80+

    brand social media presences built and managed across multiple verticals

  • 0 → 100,000+

    follower growth for multiple brands starting from fewer than 100

  • System-driven

    growth from consistent content output, not viral luck

Read the social media case study.

Related services

Want social media that builds pipeline?

Book a free 30-minute strategy call with Mateen Ansari, Co-founder. You’ll leave with clear next steps, whether or not you work with us.

The Proof

We have built social media presences for over eighty brands. Multiple grew from fewer than one hundred followers to over one hundred thousand, not through viral luck, but through consistent, system-driven content output built on a clear strategy.

What This Is For

Early-stage brands
Pre-paid-social brands
B2B companies
Consumer brands
Personal brands
Community-led businesses

Next step

Ready to talk about your social media?

Book a free 30-minute strategy call. We look at what you have today and you leave with clear next steps, whether or not you work with us.

Free 30-min call with Mateen Ansari, Co-founder (15+ years in marketing) · No obligation · Times shown in your time zone

Frequently Asked Questions

It plans and runs your social presence: strategy, content pillars, profile setup, monthly content calendars, community management and reporting. Digital FRK builds these as a system connected to paid media and CRM.
LinkedIn, Instagram, TikTok and Facebook, with formats native to each: reels, carousels, stories, LinkedIn long-form and TikTok videos.
It’s quoted after a discovery call, based on platforms, posting volume and markets. An ad creative pack (8 statics and 2 short video edits) is available from $425.
Our team has built social presences for more than 80 brands, and multiple brands grew from fewer than 100 followers to over 100,000 through consistent, system-driven content.
Yes. B2B companies are one of the groups this service is built for, with LinkedIn long-form content in the mix.

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